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MUSEXPO LOS ANGELES 2018 SCHEDULE OF EVENTS


SUNDAY, April 29th  


10:30AM – 6:00PM
REGISTRATION OPEN – MUSEXPO 2018 CHECK-IN 

(W HOTEL HOLLYWOOD – 2nd Floor Great Room Lobby)

A&R EXPO “ARTIST DISCOVERY, DEVELOPMENT & CREATIVITY – THE FUTURE OF A&R

12:00PM – 12:45PM
KEYNOTE INTERVIEW

1:00PM – 2:00PM
ARTIST DEVELOPMENT 3.0: THE FUTURE OF A&R
MUSEXPO 2018’s panel programming kicks off with a focus on the nucleus of our business – the music! As our ecosystem continues to evolve amidst changing consumption platforms, data/metrics, revenue streams and more, the art form that is A&R only continues to grow in importance, especially as social, digital and mobile arenas fuel the increasingly over stimulated music fan and consumer. How do we grab and maintain the attention of the millennial generation, as well as others, and how do we monetize it in new ways and market places? What does it take to create and develop a hit song and the artist behind it? Bringing together some of the most inspiring songwriters, creative entrepreneurs and A&R minds, this forum will discuss the art, gut and science behind the next wave of global hits and artist development.
PRESENTED BY: A&R Worldwide

2:20PM – 3:00PM
KEYNOTE INTERVIEW

3:15PM – 4:15PM
MUSIC SUPERVISION 4.0: THE FUTURE OF SYNCHRONIZATION
The global music catalog becomes more accessible every day and the music supervision community has the daunting task of sourcing the material that not only satisfies their brief, but also meets lowered production budgets. At the same time, the art, science and commercial realities of music supervision across all spectrums is rapidly changing and expanding across multiple arenas. The evolution of on-demand and digital media (Netflix, Amazon, Hulu, online, mobile, etc.) and new synch markets such as India, China and others have brought with them more opportunities! Bringing together supervisors from a variety of different mediums, MUSEXPO 2018’s kick-off synch forum will explore the music discovery process, how to balance the relationship with artists, content owners/creators and studios, networks, brands and get the right music for the right brief as well as the various other aspects that come into the mix when securing a synch license including the commercial realities, marketing and new and enhanced ways of monetization.

5:30PM – 8:00PM
OFFICIAL OPENING NIGHT MUSEXPO 2018 WINE TASTING & COCKTAIL NETWORKING RECEPTION 
AT S.I.R. STUDIOS HOLLYWOOD (SUNSET BLVD.)
CO-HOSTED BY: A&R Worldwide
(MUSEXPO 2018 badge required to attend)
ARTIST SHOWCASES BEGIN AT 6:30PM AT S.I.R. STUDIOS HOLLYWOOD


MONDAY, April 30th      


8:00AM - 6:00PM
REGISTRATION OPEN – MUSEXPO 2018 CHECK-IN 

(W HOTEL HOLLYWOOD – 2nd Floor Great Room Lobby)

8:00AM – 9:30AM

NETWORKING BREAKFAST 
(W HOTEL HOLLYWOOD – 2nd Floor, Studio 3)
PROVIDED BY: The Coffee Bean & Tea LeafTM

9:30AM - 10:45AM

GLOBAL KEYNOTE: THE STATE OF THE SONIC UNION
The U.S. and international music industry maintains its constant evolution with a continuous stream of new platforms for music creation (A&R, publishing, artist development), promotion/marketing, brand partnerships, the live experience (clubs, arenas, stadiums), consumption, engagement, AR/VR/on-demand, streaming/digital and more in a rapidly evolving global music business. However, it’s not business as we once knew it. Many companies are creating a kaleidoscope of new art and commerce opportunities. As music companies and other platforms with a vested interest in sound continue to find ways to effectively create, distribute and monetize music - audibly, visually and experientially, the Global Keynote brings together highly-respected top-level executives from a broad sampling of the music and media industries to give their insight on the future of the world’s music eco-system.

11:00AM - 11:30AM
KEYNOTE INTERVIEW

11:35AM - 12:35PM
MUSIC COMMUNICATION: MARKETING EMOTION WITHIN THE RETAIL & CONSUMER BRAND PLATFORMS

Brand experiences can provide an amazing marketing vehicle to captivate and inspire mass audiences around the world. Brands continue to align themselves with both emerging and established artists alike, as well as directly with record labels, music publishers, producers, DJs and talent management firms, as they seek to further connect with their existing consumers as well as attract new fans to their product. Additionally, brands can play a significant role in a consumer’s discovery of emerging talent with entire marketing roll-outs being put into motion around a brand campaign that brings a new artist’s music to a global audience. Featuring a broad spectrum of ad agencies, TV networks, consumer brands and product brands, the Music Communication discussion will address case studies from the artist/brand relationship with some of the world's leading brand's as well as look into the future of how music and its relationship with music and consumer marketing will change as the core traditional fundamentals of their relationship with music also connect with new social media platforms, automotive, on-demand, digital/streaming, VR and more.

12:35PM – 1:50PM
MUSEXPO NETWORKING LUNCHEON

(W HOTEL HOLLYWOOD – Loft Space/Rooftop Pool Area)

2:00PM – 3:00PM
GLOBAL MANAGERS FUTURECAST: IMPLEMENTATION, ENGAGEMENT AND MONETIZATION OF THE TALENT BRAND.

Often working quietly behind the scenes, the talent manager (artist, producer, writer, DJ, media personality, creative, etc.) can be an unsung hero behind the career of a successful global superstar/s. It takes an undeniable amount of patience, persistence and perseverance as well as a deep understanding and connection to the global music industry in order to drive a talent to worldwide success. The Global Managers Futurecast will bring together the minds behind some of the most internationally-recognized talents, as well as yet-to-be discovered talents to discuss what it takes to deliver their clients to the masses and how they continue to evolve their model to capitalize on the value they create in a constantly evolving world of music, brands, media and technology. In addition, the session will look at new ways managers are leveraging their clients ‘value’ with consumer brands, tech/digital/mobile companies, as well as with agencies and promoters, in unique ways as talent management spirals into new realms of opportunities and creative and commercial unknowns in the U.S. and globally.

3:15PM – 3:45PM
KEYNOTE INTERVIEW

3:50PM – 4:50PM
FILM, TV, TRAILERS, VIDEOGAMES, ON-DEMAND & MORE: YOUR CHANCE TO PITCH & SYNCH FOR REAL OPPORTUNITIES
Music synchronization has become a key component in helping amplify a song and/or lyrics to the masses via key visual platforms. This panel opportunity brings together various music supervisors and others to present a real and rare opportunity to give MUSEXPO 2018 registered delegates a chance to pitch their songs and compositions/scores for upcoming briefs for various synch opportunities submitted to delegates in advance of this panel opportunity.

5:00PM – 5:30PM:
KEYNOTE INTERVIEW

6:15PM – 8:00PM
WINE TASTING/COCKTAIL NETWORKING RECEPTION & HORS D'OEUVRES

AT S.I.R. STUDIOS HOLLYWOOD (SUNSET BLVD.)
(MUSEXPO 2018 badge required to attend)

ARTIST SHOWCASES BEGIN AT 6:45PM AT S.I.R. STUDIOS HOLLYWOOD


TUESDAY, May 1st


8:00AM - 6:00PM
REGISTRATION OPEN – MUSEXPO 2018 CHECK-IN 

(W HOTEL HOLLYWOOD – 2nd Floor Great Room Lobby)

8:00AM – 9:15AM

NETWORKING BREAKFAST
(W HOTEL HOLLYWOOD – 2nd Floor, Studio 3)
PROVIDED BY: The Coffee Bean & Tea LeafTM

9:30AM - 10:30AM THE DIGITAL REVOLUTION: STREAMING, MOBILE, EXPERIENTIAL & NEW CONVERSION PLATFORMS
Music is now consumed more conveniently and immediately than ever before via a plethora of streaming and digital platforms, a list which seems to continue to grow exponentially, as services seek to provide a more user friendly and effective vehicle for music discovery and consumption. At the same time, multi-media companies (radio, TV, streaming, on-demand), legal firms, streaming/audio companies, rights organizations, content owners/creators and others are navigating the opportunities, challenges and legalities of our burgeoning global music eco-system. Additionally, the live arena has seen significant digital evolution for both existing platforms and new ones as consumers search for more efficient ticketing/merchandise purchase solutions and wish to connect with their peers to share their experiences immediately – driven by photo and video moments via established and emerging social platforms. The Digital forum will bring together a panel of innovators with a vested interest in the digital/mobile and tech space to discuss how they are competing for consumer attention as well as monetizing the experience for creators, content owners and the digital and mobile landlords of the virtual world.

10:45AM – 11:20AM
KEYNOTE INTERVIEW

11:30AM – 12:30PM
MEET THE FILM PRODUCERS & CREATIVES
Film producers, directors, actors and music supervisors have a constant connection with music and the way it intersects with the overall film and its various aesthetics from opening to end title, key scenes, the soundtrack, movie trailer and more. Producers, actors, music supervisors and composers the world over are constantly finding ways to deliver a powerful film and compelling music. Our panel of established executives including film producers, actors and music supervisors will share their insight into the power of music in film and the changing relationship of how music is discovered, licensed and used in a constantly evolving eco-system. This exclusive session will see a panel of leading film producers and creatives sharing their insight on how music gets from script, to their desk to film, and what drives their decision to place the perfect song with the perfect scene…not to mention how music drives the emotion of the film.

12:30PM - 1:45PM
MUSEXPO NETWORKING LUNCHEON
(W HOTEL HOLLYWOOD – Loft Space/Rooftop Pool Area)
(MUSEXPO 2018 badge required to attend)

2:00PM – 3:00PM
THE LIVE FORUM: FANS, MUSIC & THE FUTURE LIVE EXPERIENCE
Despite the multitude of new platforms for discovering and consuming content, the live experience remains as the most powerful form of artist to fan interaction. There continues to be an ever increasing offering of new festivals and live event experiences that seek to create a unique and one-of-a-kind environment for attendees, as well as new social platforms that help attendees immediately share their experience with a global audience, creating the potential for festivals and artists to travel even further outside of the moment. The Live Forum will bring together a number of promoters and agents behind some of the world’s most innovative and successful events and artists to discuss how they provide experiences that transcend the typical arena/club show and how promoting and marketing an artist and a show or festival continues to evolve from the music to the ticketing to the overall live experience and beyond, as well as what the future holds (VR, mobile, interactive, streaming, experiential and more).

3:15PM – 4:15PM
GLOBAL PUBLISHING FORUM: SONGS, LYRICS, COPYRIGHTS & MORE – THE REAL ESTATE OF THE WORLDWIDE MUSIC BUSINESS
The song has always been the nucleus of the international music business. The songwriter and producer are key to music being heard on the radio and synched in film, TV, trailer, on-demand, online, videogame, advertisement/s as well as additional opportunities. The music publisher’s role has become even more important today as they manage the expectations, solicitation and management of the copyrights created by the songwriters and/or producer/writers. As the threshold for songs to connect to the masses evolves, and the value of the copyright increases, music publishers must now navigate a constantly evolving world of music in both mature and maturing markets, as well as new technologies and consumer platforms that engage with the art and science of the song!

4:25PM – 5:40PM
PLAY US YOUR HITS: SONG CREATORS & OWNERS AT MUSEXPO HAVE A CHANCE TO PRESENT THESE A&R’S THEIR FUTURE GLOBAL HITS

6:15PM – 8:00PM
WINE TASTING/COCKTAIL NETWORKING RECEPTION & HORS D'OEUVRES

AT S.I.R. STUDIOS HOLLYWOOD (SUNSET BLVD.)
(MUSEXPO 2018 badge required to attend)

ARTIST SHOWCASES BEGIN AT 6:45PM AT S.I.R. STUDIOS HOLLYWOOD


Wednesday, May 3rd


11:30AM – 12:00PM
AWARDS LUNCHEON REGISTRATION OPEN

(W HOTEL HOLLYWOOD – 2nd Floor Great Room Lobby)

12:00PM – 2:00PM
MUSEXPO 2018 “INTERNATIONAL MUSIC INDUSTRY AWARDS” & THE "INT'L MUSIC ICON OF THE YEAR AWARD" GALA LUNCHEON HONORING 50 YEARS OF BBC RADIO 1 & BBC RADIO 2
MAIN BALLROOM (W HOTEL HOLLYWOOD)
CO-HOSTED BY: A&R Worldwide, MUSEXPO
(VIP Awards Luncheon Cost Additional To Other MUSEXPO Events - Subject To Availability)